Media & Creative
The Kathmandu Post : Fear or Without Favor Campaign
One of the most socially aware campaign we did in the recent past is The Kathmandu Post’s Without Fear Or Favor. The visuals of said campaign focused on how the media has to remain unbiased in the face of many obstructions that they face. The artwork showed a lady writing her editorial story while a myriad of distractions appear to divert her. Yet she stays steadfast.
With this campaign we were assigned with also facelifting the newspaper’s masthead and update it for the new decade. The followup to these also presented different adaptations, including a TVC that was played nationally on all TV channels and digital outlets.