Media & Creative
Riddhi Siddhi Cement Launch
One of the first of its kind, Riddhi Siddhi Cement came in with Nepal’s first robotic testing and laser sealing technology. It was prudent to thus create a campaign around these attributes and Maxmedia created a campaign with the RS Bot as the mascot. Placing this bot through various media avenues such as outdoor hoardings, digital media, creating one of the most ambitious TV Commercials in media history all gave Riddhi Siddhi the right launchpad for a great first impression. Riddhi Siddhi Cement now stands as one of the top cements in Nepal and is now slated to initiate Phase 2 of our branding plan.